WHY

Why Grounded

Around a third of the world’s arable land is degraded – an area equal in size to the land mass of the USA and China combined – and this degradation is increasing rapidly. Land degradation means the soil becomes less healthy, because nutrients are lost. Agriculture is the largest cause of this ever expanding problem. Unsustainable practices such as overgrazing, over-fertilisation and slash-and-burn agriculture have an adverse effect on soils and farmers everywhere.

WHAT

What Grounded Does

Grounded partners with farmers to address their most pressing problems head-on. We work with them to explore and develop sustainable agricultural models that are markedly more sustainable and profitable. Through a thoroughly holistic approach we systematically develop landscape-scale businesses that produce higher yields while simultaneously having a positive impact on the environment. In so doing we support and foster the mass restoration of nature and degraded farmland across sub-Saharan Africa.

HOW

How Grounded Works

We start on the landscape by building landscape companies which are structured as partnerships between NGOs, farmers and investors. Together we select the best ways and the best crops to restore the soils and biodiversity. Through this company, producers get assistance on regenerative farming practices and/or sustainable harvesting. This allows them to invest in their soil.

LANDSCAPES

BAVIAANSKLOOF

– SOUTH AFRICA –

LANGKLOOF

– SOUTH AFRICA –

SIMALAHA

– ZAMBIA –

BONGOLAVA FOREST CORRIDOR

– MADAGASCAR –

Which crops are growing on these landscapes?